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We turned TikTok into ChickTok for Texas Chicken. It was a well-loved campaign using our familiar ‘aunties’ to serve up the TikTok medium as an ad idea, preceding the hype, because there’s nothing quite as delectable as when brand meets culture. Like our fans, both Marketing Interactive and Mumbrella Asia found it pretty hot too. https://www.marketing-interactive.com/texas-chicken-creates-tiktok-style-video-with-former-rap-star-aunties https://www.mumbrella.asia/2019/05/breed-and-texas-chicken-bring-back-battling-aunties-in-digital-campaign
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